Industrious Thinking
This is a space where I share first-hand insights from my career in the advertising and product design industries. With over 15 years of experience, this blog is focused on demystifying these verticals while providing practical advice for designers and creatives as they grow in their careers. I explore the challenges and opportunities, offer guidance, and aim to inspire confidence in the next generation of creative professionals.
Comparing Roles in Ad Agencies and Product Design Orgs: Part 1
Strategy and Administrative Roles
Why Having an Ineffective Manager Can Make You a Better Leader
The Hidden Benefit of a Terrible Boss
Marketing UX and Product Design – Navigating the Two Fields
How to leverage transferable skills
Marketing UX and Product Design – Key Differences
Breaking down the distinct goals and challenges
Marketing UX and Product Design - The Parallels
Examining the shared principles and processes
Healthcare and Banking UX – Two High-Stakes Industries
Challenges and strategies of two regulated sectors
Inclusive Design 2.0: Accessibility Beyond Compliance
Redefining accessibility as personalization
Mentorship in UX: Growing the Next Generation of Designers
Why investing in mentorship benefits your team and your work
Rapid User Testing–Getting Actionable Insights on Tight Timelines
How to make the most of user testing when time is short
Remote Collaboration in 2025: Keeping UX Teams Connected
Fostering creativity and cohesion remotely
Designing for Patient Journeys: The Role of Empathy in Healthcare
Understanding emotions and challenges drives better design
